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01 · Planning & Performance

Compensation

Comp should make the strategy rational for the seller.

What I build

  • Quota allocation
  • Plan mechanics
  • Pay mix
  • Accelerators
  • Product incentives
  • New-logo vs expansion
  • SPIFs
  • New-product compensation
  • Acquisition harmonization
  • Governance

Experience & proof

  • Lucid — enterprise selling-structure and compensation redesign contributed to 16% more enterprise new logos.
  • Built compensation into new-product GTM and acquisition integrations.